Tag: leadership style of ceo

How to educate your lead

How to educate your lead (without being an unpaid consultant)?

One mistake many salespeople make is talking too much while talking to the lead. In the end, he ends up being too polite. Will he want to buy your solution if you’ve already provided almost free advice? Is your sales time not as valuable as your lead time? Remember: selling isn’t doing a favor, it’s giving the other